<![CDATA[Coinbase Returns to the Super Bowl — But Misses the Mark]]>b7205ed0-c806-4dc5-8867-fdcecaff77b5-image.png
After a two-year hiatus, Coinbase aired a karaoke sing-along ad to the Backstreet Boys, marking its return to America’s biggest advertising stage. But according to Northwestern Kellogg, the ad flopped:

Failed to connect brand to value proposition → received an F rating.

Reflects crypto’s still shaky public image post-FTX collapse.

Meanwhile, AI took center stage, with Amazon, Google, Meta, and Anthropic showcasing their tech. Analysts wonder if the “AI Bowl” is a sign of inflated valuations in AI-dependent companies.

#CryptoAds #AI #SuperBowl2026 #MarketingTrends #Coinbase

]]>https://undeads.com/forum/topic/15361/coinbase-returns-to-the-super-bowl-but-misses-the-markRSS for NodeSun, 05 Apr 2026 19:49:21 GMTWed, 11 Feb 2026 12:20:18 GMT60<![CDATA[Reply to Coinbase Returns to the Super Bowl — But Misses the Mark on Wed, 11 Feb 2026 22:14:29 GMT]]>Super Bowl spot wasted with no clear value pitch.

]]>https://undeads.com/forum/post/40214https://undeads.com/forum/post/40214Wed, 11 Feb 2026 22:14:29 GMT<![CDATA[Reply to Coinbase Returns to the Super Bowl — But Misses the Mark on Wed, 11 Feb 2026 22:13:32 GMT]]>Crypto branding still hasn’t recovered trust.

]]>https://undeads.com/forum/post/40213https://undeads.com/forum/post/40213Wed, 11 Feb 2026 22:13:32 GMT<![CDATA[Reply to Coinbase Returns to the Super Bowl — But Misses the Mark on Wed, 11 Feb 2026 22:09:35 GMT]]>That ad missed the message completely.

]]>https://undeads.com/forum/post/40204https://undeads.com/forum/post/40204Wed, 11 Feb 2026 22:09:35 GMT<![CDATA[Reply to Coinbase Returns to the Super Bowl — But Misses the Mark on Wed, 11 Feb 2026 20:49:57 GMT]]>I'm just sad

]]>https://undeads.com/forum/post/40203https://undeads.com/forum/post/40203Wed, 11 Feb 2026 20:49:57 GMT<![CDATA[Reply to Coinbase Returns to the Super Bowl — But Misses the Mark on Wed, 11 Feb 2026 13:33:11 GMT]]>coinbase singing with the backstreet boys is peak desperation, lol, no wonder they got an f

]]>https://undeads.com/forum/post/40200https://undeads.com/forum/post/40200Wed, 11 Feb 2026 13:33:11 GMT