AI Is Changing How Agencies Win Clients

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For years, success on freelance platforms depended heavily on manual effort. Agencies spent hours searching for projects, writing proposals, and competing against thousands of other service providers. As competition increases and marketplaces become more crowded, many agency owners are beginning to view automation as a necessity rather than an advantage.

Getmany, founded by entrepreneur Kyrylo Kozak, is part of a growing wave of AI-powered tools designed to automate client acquisition on Upwork. The platform uses artificial intelligence to identify relevant opportunities, generate tailored proposals, and streamline communication workflows. The broader trend reflects a shift across professional services, where AI is increasingly being used not to replace expertise, but to eliminate repetitive tasks and allow teams to focus on higher-value work.

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client acquisition has historically been one of the least scalable parts of freelancing and agency growth. automation may significantly reduce the time spent on prospecting and proposal writing